TIMBAWORX BUILDING
Return to WorkBuilding a fresh vision and bold strategy for construction company on the rise.
Tiberworx, a Sydney-based building construction company, engaged Studio Oi to elevate its brand and refine its business strategy. With a team skilled in woodworking and a vision to expand into more serious, artistic construction projects, Tiberworx sought a fresh brand identity that would inspire not only their clients but also their team, whose contribution was instrumental in this transformation.
Studio Oi delivered a comprehensive Business, Brand and Culture (BBC) service, running focus groups and workshops to sharpen their business goals and assess company culture. Through digital audits, strategic planning, and a focus on employee well-being, Studio Oi helped Timbaworx build a financially solid brand with a strong internal foundation. We developed a new visual identity, website, truck wraps, signage, and ongoing marketing support. Their new tagline, ‘Lifestyle Built Together’, reflects their mission of creating homes that express their clients’ lifestyles.